IDEO

Posted under multimedia.

IDEO goes beyond the idea, and offers not only concept solutions but assists in concrete production. Noticeable contributions to the foundation of computer technology include 'eLisa', the first production mouse made for Apple, and the Palm V, both historical pieces in the evolution of digital networking technology. Pushing their concept of “head in the sky [with] feet on the ground, the heavens are truly the limit for these reality dreamers.

Clients: Milton Bradley, BBC, Pepsi-Cola, Apple