The web face for MTV in 1997. Great design combined with JavaScript activity made the site feel like a rich media CD-rom. There even was a 'caffinated' version if you could handle the wait - which at that time helped bring down the site for good. As visually rich as the TV interstitials, you could find a wealth of original designs and gimmicks all across the entire site.
This site still needs changes. Originally the design was so graphically heavy that MTV was forced to create a lighter redesign as early as late 1997. Since then the design has been hovering in a political identity purgatory. With so many various interests and off-shoots, it's no wonder the MTV site is such a hard beast to tame. We still look forward to any new developments and hope to see a great redesign resolution occur, but we're not holding our breath.
See also: MTV 2 UK, MTV Europe
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